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In addition, we see more and more Professional Email List companies that analyze the effectiveness of these solutions.43% of respondents to our 2021 industry Professional Email List report revealed that they were already using universal ID solutions, and this number is increasing.We look forward to seeing more of these success stories as we head into the new year.How can the issue of identity be simplified to help industry players better Professional Email List understand the importance of preparing their businesses for a cookieless future?To simplify the issue of identity, it is important to understand the problem and its causes, as well as the available solutions.
The point is that traditional methods Professional Email List of identification, such as cookies and MAIDs, are being challenged by Professional Email List browsers, operating systems and regulators.If we want to continue enabling advertisers to efficiently segment, optimize and measure the results of their campaigns, it is vital that we move Professional Email List towards a new way of working.This means applying identification methods and solutions that work in all environments and provide users with transparency and control.